An Euromonitor research analyst, wrote in an email. Consumers, she said, are “looking for something new and different.” Ayako Homma
HIROKO TABUCHI SEPT. 2, 2015 (Backpack Makers Rethink a Student Staple)
Today’s digital lifestyles were an opportunity, not a threat, because people were hauling around so much digital gear. John Sears, vice president for design and development at the backpack maker.
HIROKO TABUCH ISEPT. 2, 2015 (Backpack Makers Rethink a Student Staple)
Americans bought more backpacks than ever last year— 174 million of them, according to the Travel Goods Association